Outbound Studio · Content + Social CMS

Posts scheduled (7d)22

Posts live (7d)17↗ +14 %

Reach (7d)2.94 M

DMs awaiting123 over SLA

Leads from social (7d)628

Today on the calendar

Open calendar →

09:00

IG Reel

Bali sunset reel

11:30

FB

Langkawi carousel

14:00 · NOW

TikTok

Manali snow short

17:00

IG Story

Behind-the-scenes

19:30

LinkedIn

Industry trend post

21:00

YT Short

Maldives 30s

Needs your attention

3 DMs over 4 h SLA → Triage
2 posts pending approval → Review
1 asset pending brand review → Open
Auto-rule: hashtag #BaliTrip removed from queue (low engagement)
Token expiring in 7 days · TikTok → Reconnect

Top performing post (30d)

"Sunsets in Tanah Lot hit different ✨ Bali honeymoon packages from ₹68,900…"

410k reach 9.2 % ER 184 leads 11 bookings

Best time to post (this week)

IG · Mon 19:30

9.2%

IG · Wed 09:00

8.4%

FB · Fri 13:30

7.1%

TT · Sun 21:00

6.4%

Open Best Time engine →

Aura suggestions ✨

Reel idea: "5 myths about Bali in monsoon" · Score 87
Carousel: "Visa-free in 7 days for Indians" · Score 81
Story poll: "Beach 🌴 or Mountains 🏔?" for engagement boost

Platforms

📷 Instagram

📘 Facebook

🎵 TikTok

▶ YouTube Shorts

💼 LinkedIn

🧵 Threads

Caption

✨ Aura · suggest

163 / 2,200 chars · IG limit ✓ Within limits for all platforms

Media

tanah-lot.mp4 · 18s

bali-villa.jpg

sunset-couple.jpg

+ Drop more

Aspect-checker: ✓ 9:16 (Reel/Story) · ✓ 1:1 (IG Feed) · ⚠ 16:9 (YT) — auto-crop offered

First comment recommended

Hashtags — Aura ✨ suggested

#Bali Mega #Honeymoon Mid #OutboundTravels Niche #TanahLot Mid #TravelIndia Mega #CouplesGoals Mid #IndianTravelBlogger Niche + Add

Link in bio

Destination URL

UTM auto

Short link

Schedule

Post now Schedule Best time per platform recommended Add to queue

IG Reel — best

FB — best

TikTok — best

Stagger

Approval

Owner

Required approver

Status

In review · waiting on Aman

Live preview

OB

outbound.travelSponsored · Bali

♥ 💬 📤 🔖

outbound.travel Sunsets in Tanah Lot hit different ✨
#Bali #Honeymoon #OutboundTravels

OB

outbound.travelBali, Indonesia

♥ 💬 📤 🔖

outbound.travel Sunsets in Tanah Lot hit different ✨
#Bali #Honeymoon

OB

Outbound TravelsSponsored · 🌐

Sunsets in Tanah Lot hit different ✨ Bali honeymoon packages from ₹68,900…

👍 💬 ↗

@outboundtravels · Sunsets in Tanah Lot hit different ✨ #Bali #Travel

IGFBTTYTLI

May 2026

Mon

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5

IG · 09:00

6

FB · 13:00

TT · 21:00

7

IG · Story

8

LI · 10:00

9

Reel · 19:30

10

11 · Today

TT · 14:00

Story · 17:00

19:30

YT · 21:00

12

Reel · 19:30

13:30

13

Story

14

21:00

15

13:30

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13:30

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Story

22

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21:00

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31

Auto-rules trigger on real-time events from the connected accounts. Most rules use When → Then chips.

Cross-post Reels that pop

Active

When a Reel hits 100k views in under 24 h → Then auto-cross-post to TikTok and FB Reels with the same caption.

Auto-engage poll on a hot package post

Active

When a post links to PKG-201 (Bali) AND reach > 50k → Then auto-send a Story sticker poll asking interest.

Comment intent → CRM lead

Active

When an Instagram comment contains words like "price · cost · ₹ · how much" → Then auto-reply with the Pricing template AND create a CRM lead from the sender.

Missing media reminder

Paused

When a scheduled post has no media 6 h before publish → Then notify @priya on WhatsApp.

Instagram heatmap (engagement rate)

IG

0

2

4

6

8

10

12

14

16

18

20

22

Mon

Tue

Wed

Thu

Fri

Sat

Sun

Engagement ratelowmidhighpeak

Folders

All 128 Unread 12 Mentions 9 Comments 42 DMs 77 Awaiting reply 12 Lead-converted 31 Snoozed Archived

Quick filters

🔥 Price intent (8) 📍 Bali 📍 Maldives

Saved views

IG DMs >4h SLA FB ad comments TikTok mentions today

FX

@franklin_x 12 m

"Hi! Bali in August?"

IG DM 🔥 Price intent

PS

Pooja S. 32 m

"What's the Maldives 5N price?"

FB Comment 🔥

KV

@karthik_v 1 h

"Manali in December please share rates"

TikTok

RB

Roosan B. 2 h

"Visa for Singapore — how long?"

IG DM

SA

Sara A. 3 h · OVERDUE

"Booking enquiry for Vietnam group"

IG DM ⚠ SLA

MV

Mark V. 4 h

"How does the EMI work?"

FB DM

@franklin_x · IG DM · 2.1k followers · 🇮🇳 IN

Matched to CRM customer · Silver tier · 3 past bookings

Hi! Bali in August? 2:30 PM

For 2A 1K, child is 5y. 2:30 PM

Hey Franklin! Yes — Bali 6N from ₹68,900 for honeymoon couples (we have a kid-friendly variant too). Sending a 1-pager. 2:34 PM ✓✓

Looks good. Can we add a beach activity for the kid? 2:40 PM

✨ Aura · suggest reply

Reach (7d)2.94 M

Engagement rate7.8 %

Profile visits42 k

Leads from social628

Bookings attributed31

Engagement vs reach (last 30 days)

ReachEngagement

Lead funnel from social

Impressions

2.9M

Clicks

124k

Leads

628

Bookings

31

Revenue ₹

₹19L

Top 5 posts (7 d)

	Caption	Platform	Reach	ER	Leads	Bookings	Revenue
	"Sunsets in Tanah Lot…"	IG Reel	410k	9.2 %	184	11	₹7.4 L
	"Langkawi vs Phuket"	FB	120k	6.4 %	62	4	₹2.6 L
	"Manali snow short"	TT	320k	7.1 %	140	6	₹1.4 L
	"Visa-free in 7 days"	IG Carousel	98k	5.8 %	82	5	₹3.2 L
	"Maldives 30s · YouTube short"	YT	88k	4.9 %	62	3	₹3.3 L

tanah-lot.mp4 · 18s

langkawi-1.jpg

bali-villa.jpg

desert-camp.jpg

manali-snow.mp4

paris-evening.jpg

maldives-3.jpg

kerala-house.jpg

phuket.jpg

logo-mono.svg

indonesia-shorts.mp4

linkedin-cover.png

Title	Author	Tags	Views (7d)	Leads	Status	Publish
10 things to do in Bali for honeymooners	Priya N.	bali · honeymoon	12.4k	88	Published	05-08 09:00
Langkawi vs Phuket — which to pick?	Aman R.	langkawi · phuket	—	—	Scheduled	05-13 11:00
Schengen visa 2026 — what changed	Priya N.	visa	—	—	Draft	—
Maldives in monsoon: what to expect	Aman R.	maldives · monsoon	8.2k	42	Published	05-01 09:00
Vietnam · the Outbound 8-day playbook	Priya N.	vietnam	5.1k	33	Published	04-22 09:00